Geoff Keighley, father and host of The Game Awards, approached us for a bespoke, animated typeface for the show.

Intro video used to spark motivation and induce relevant information at classes that help people to quit smoking.

Using 3D scanning, we digitalized the band members of URO and rebuilt them as ‘sculptures’ in 3D. These are used for the intro and outro in the video and as branding on social media.

A festival that celebrates the Internet and the impact it has on innovation, business, and our everyday lives. Friction did the opening titles for the festival again for the 2nd annual festival.

Friction 2.0 is a distorted geometric typeface that intentionally puts emphasis on it’s graphic appearance.